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Transforming Ora Ice Baths' Digital Presence

Discover how Magcaling Co revamped Ora Ice Baths’ website, boosting their online performance and user experience.

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John Doe
Designer
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John Doe
Designer
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
John Doe
Designer

Launching Principal Pools into the giant’s arena, we didn’t just aim to compete; we planned to captivate. Our strategy? A mix of digital daredevilry and pinpoint audience engagement that didn’t just mark their spot in Auckland—it turned the tide.

ORA ICE BATHS CASE STUDY ORA ICE BATHS CASE STUDY
ORA ICE BATHS CASE STUDY ORA ICE BATHS CASE STUDY

Services Used

Google Ads

SEO

Website Redesign

Facebook ads

Social Media

"Finally having all the leads in once place
really saved my sanity"

Objectives & Goals

Modernize the Website

Ora Ice Baths had an outdated site that needed a fresh, modern look to better reflect their brand.

Improve User Experience

The old site lacked flow and functionality, making navigation difficult and frustrating for users.

Implement Conversion Tracking

No lead or conversion tracking was set up, leaving Ora Ice Baths without insights into their website's performance.

Objectives & Goals

Website Rebuild

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SEO

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0 %
User Experience
$ 0 b
SEO
0 k
Performance Metrics
Performance Metrics

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THE WEBSITE PROJECT THE WEBSITE PROJECT
THE WEBSITE PROJECT THE WEBSITE PROJECT

Before

The Strategy
Development Plan
test and review

The Approach

The Strategy

We conducted a thorough analysis of Ora Ice Baths' existing website and identified key areas for improvement. Our strategy was to create a sleek, user-friendly design that aligns with their brand while ensuring robust performance.

Development
Plan

Our development team crafted a plan focusing on clean, efficient code, fast load times, and seamless navigation. We also integrated advanced analytics for tracking conversions and user behavior.

Testing and Optimization

Post-development, we rigorously tested the website across multiple devices and browsers. We reviewed user feedback and made necessary adjustments to ensure optimal performance and user satisfaction.

Final Redesign

The primary goal of the redesign was to create a modern, user-friendly website that effectively showcases Ora Ice Baths’ products while integrating advanced conversion tracking tools to measure the success of their marketing efforts.

One of the main challenges was ensuring the website loaded quickly and functioned seamlessly on all devices, including desktops, tablets, and smartphones. We also had to balance aesthetic improvements with practical functionality.

We integrated advanced analytics tools, such as Google Analytics and custom tracking scripts, to monitor conversions in real-time. This allowed Ora Ice Baths to gain valuable insights into user behavior and the effectiveness of their marketing campaigns.

We simplified the layout and structure of the website, creating clear and intuitive navigation paths. This made it easier for users to find information quickly and improved overall user satisfaction.

The new website design significantly improved user experience by providing a clean, modern interface with faster load times and responsive design. Users found it easier to navigate and engage with the content, leading to increased user satisfaction and engagement.

Conversion tracking is crucial because it allows Ora Ice Baths to measure the effectiveness of their website and marketing efforts. By understanding what drives conversions, they can make data-driven decisions to optimize their strategy and increase their return on investment.

READY 4
YOUR PROJECT

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